Surf's Up is in town

...and everyone will know about it!

Surf's Up
Originally uploaded by _esse

The heat is on, or in this particular case, we might say the tide is high. A giant marketing campagign for Surf's Up is rolling over the city. Banners on public transportation, posters in busstops, billboards along every major boulevard and highway, banners towed by airplanes over California's coastline and some giant prints on landmark buildings throughout the Los Angeles metropolitan area create awareness in every living souls mind. The flick premieres June 8th in the US.

We have been taking some pictures: http://www.flickr.com/photos/esse/sets/72157600284895513/

More to come...

Sky Typing

We were in Long Beach taking our first kite surf lesson when all of a sudden this appeared in the sky.

Sky Typing
Originally uploaded by _esse.

A great new way to get your message out: take it to the sky. Fly a number of planes in parallel to each other and emit vapor puffs in a dot matrix pattern.
These puffs are regulated by an onboard computer that controls the sequencing of the vapor to form the letters in the sky.
Simple, yet sofisticated!

A few more pictues:
http://www.flickr.com/photos/esse/497563155/
http://www.flickr.com/photos/esse/497561341/
http://www.flickr.com/photos/esse/497560277/

www.skytypers.com

Spiderman 3 breaks all boxoffice records

Domestic - 151,116,516 million $
International - 231 million $

a total of Worldwide - 382 million total.

Numbers that stick. A lot of happy faces at Sony :)

Joshua Tree + road to Grand Canyon (roadtrip day 4)

Pictures of last summers roadtrip day 4 online. Joshua Tree + road to Grand Canyon.
http://www.flickr.com/photos/esse/sets/72157600172366327/

New Surf's Up trailer availabe on Apple Quicktime trailers

http://www.apple.com/trailers/sony_pictures/surfsup/trailer_high.html